In this brief (under 7 minutes) introduction to media training, Media Friendly's co-founder, Andrew Carapiet, outlines the two main occasions when you are likely to be talking to the media: when you have a success and when you have a crisis.

In both situations it is important for you to get your message across and not be trapped by the journalist's agenda. Learn a few simple steps to prepare for the interview which can make the difference between keeping your reputation or losing it.

We have the right course for you

Media Friendly can offer you media training courses covering theory and practical skills, tailored to your needs or those of your organisation. We offer full days, half days, groups, one to one, evenings or weekends, at all levels from complete beginners to seasoned experts.

Courses can be conducted at our luxurious Marlow facilities, at your own premises, at a local studio or at an outside conference facility.

It doesn't matter whether you are a media novice or well versed in media relations, getting the message right with the media can be a real challenge — getting it wrong is just not an option.

Say the wrong thing to a journalist at the wrong time and the results could be devastating to your organisation.

Saying the right thing at the right time to a journalist and you can propel your organisation to even greater successes.

We can teach you

• The techniques for taking control of media interviews - regardless of the questions asked.
• How to prepare for Media Interviews, so that you know your key messages and how to get those key messages across.
• How to improve proactive communication of your achievements.
• Building relationships with friendly journalists.
• The way to write effective press releases.
• Successful Media Handling Skills and the skills for effective Media Interviews.
• Opportunity to practice difficult interviews with challenging materials.
• How to be confident and competent in all future media interviews.
• and much much more!

Talk to us

Please contact us with your questions or to discuss your requirements or course bookings. We are more than happy to answer basic questions as we deal with people who have little or no experience with the media regularly. You can use the form below or call us on 01628 474 154.